The MYHT Story
Marketing You Haven’t Tried was born from a simple truth: businesses don’t fail because they lack ideas—they fail because they resist change.
Nearly two decades ago, our founder moved to Europe expecting to adapt to a new culture. What he didn’t expect was how resistant many businesses were to trying new marketing approaches—especially in France, where decisions take time and process often takes precedence over experimentation.
He saw the same meetings happen over and over. The same strategies recycled. Great ideas delayed until they were no longer relevant. What was missing wasn’t talent—it was the willingness to try.
That’s where MYHT comes in.
It stands for Marketing You Haven’t Tried, but it also sounds like “might”—because there’s strength in stepping outside your comfort zone.
Like Tryo, our chameleon mascot, MYHT helps brands adapt with intention. I work with you to:
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See the full picture with a 360° view of your market,
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Blend in strategically, and
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Stand out when it counts—all while staying true to who you are.
Whether you’re launching something new, pivoting your strategy, or just tired of doing things the way they’ve always been done, I help you move forward with clarity, creativity, and MYHT-y momentum.
Adapt with purpose.
Act with confidence.
Grow with MYHT.
Like what you’ve learned about MYHT?
If you’re ready to explore how we can work together, let’s connect.
Prefer to reach out directly?
You can email us at hello@myht.io or call us at +33 6 37 34 55 25.
We’d be happy to chat.